Guadalajara
Mexico's cultural soul — birthplace of mariachi, tequila, and one of the most vibrant cities in Latin America.
More Than a City —
A Living Cultural Legacy
Guadalajara is the capital of the state of Jalisco and the second-largest metropolitan area in Mexico, with over 5 million people spread across a beautiful valley at 1,500 meters of elevation. It's a city that gave the world mariachi music, tequila, the charreada (Mexico's national rodeo), and the wide-brimmed sombrero.
Yet it's not a city living in the past. Today Guadalajara ranks among the top tech hubs in Latin America — often called the "Silicon Valley of Mexico" — attracting global companies and a new generation of innovators while keeping its traditions alive in every plaza, festival and home kitchen.
Portland's Sister City since 1983For over 40 years, PGSCA has maintained the friendship between Portland and Guadalajara — connecting our cities through culture, commerce, art and community.
What Makes Guadalajara
Unforgettable
Hospicio Cabañas
A UNESCO World Heritage Site. Built in 1791, its chapel holds 57 stunning frescoes by muralist José Clemente Orozco — including the breathtaking "Man of Fire" on the dome.
UNESCO SiteCreative Capital of Mexico
Home to international book fairs, film festivals, mariachi innovation, contemporary art, and one of Latin America’s fastest-growing tech and creative ecosystems.
MODERN GUADALAJARAPlaza de los Mariachis
The spiritual home of mariachi music. Visit this lively plaza to hire a band, hear impromptu serenades, and experience the genre born right here in Jalisco.
Cultural IconTlaquepaque & Tonalá
Two artisan neighborhoods overflowing with talavera ceramics, blown glass, and hand-woven textiles. The beating heart of Jalisco's craft tradition.
Artisan DistrictTequila & The Agave Landscape
Just 60km from the city. Board the Tequila Express, tour historic distilleries, and explore the UNESCO-listed agave landscape that gave Mexico's spirit its name.
Day TripTeatro Degollado
A stunning neoclassical theater from the 1860s, home to the Jalisco Philharmonic Orchestra and Ballet Folklórico — a performance here is one of Mexico's finest experiences.
Performing ArtsTwo Cities, One Friendship
Portland and Guadalajara may sit 2,700 miles apart, but they share a passion for culture, innovation, community, and unforgettable food.
Both cities share the nickname "City of Roses" — Portland in English, Guadalajara as La Ciudad de las Rosas. A beautiful symbol of the natural bond between our two sister cities.
Connect With Guadalajara Through PGSCA
Whether you’re an artist, entrepreneur, student, community leader, or cultural organization, PGSCA helps create meaningful connections between Portland and Guadalajara through exchanges, partnerships, events, and collaborative initiatives.